Beagl

2022

Motion principles for a Perth-based buyers advocate agency

The brief
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Agency: R/GA
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Outcome
Motion principles and assets that dialed up the play. Working with the brand team over a span of three months, we developed the main logo sequences, built sets of prism behaviours and defined how this concept of prism expanded to the broader identity system in motion. Google gave the green light on R/GA’s work in mid-2022, which is now being rolled out globally. Special shout to the entire team and particularly the below. I came in at the nine-yard line to pick up some incredible work.
Credits:
Project Legends: Augustus Cook (ECD), Chaya Leverton (Producer), Elaine Li (Designer)
Coming Soon
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Read more
Credits:
Project Legends: Augustus Cook (ECD), Chaya Leverton (Producer), Elaine Li (Designer)
Coming Soon