Here we’ll cover a very brief snapshot of Ryan and the practice. Very brief.
We’re an independent Melbourne design studio with a focus on brand and motion. Led by Ryan Walker, we partner with founders, agencies and brand teams globally to create expressive brand strategies, visual identities, motion systems and motion production work.
Our work is culturally-informed and seen across the fields of music, arts, retail, technology, hospitality, automotive, real estate and more. We don't have a house style, but house values we bring to the work. Expression. Optimism. Impact. Personality meets practicality.Authenticity? Paramount. Day-one energy, every day.
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Campaign identity and artwork for Abbotsford Convent's winter 2025 event
The brief
BAT MASSIVE at Abbotsford Convent - a nocturnal assembly of art, ecology and ascension. Co-presented with Wildlife Victoria and Triple R as part of the Convent's WinterLive program, BAT MASSIVE was to explore human and non-human experiences in exile; a nomadic reverie of the places we always return to. The event was to move through a special bat crossing, punctuated by sound and light installations, live music acts, immersive projections, pop-up bars and food curated by community providores and more. We worked with the WinterLive team on the event's identity and artwork.
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Outcome
The artwork direction took a contemporary gothic, after-dark focus. All led by custom event typography and a central motif that offered a practical nod to bat echolocation, and an aspirational one to seasonality and ascension. Massive (heh) thanks to the Abbotsford Convent team for the chance to collaborate on this, plus a shout to all those below.
Credits:
(PHOTOGRAPHY) Duncographic. (SOUND) Miles Brown, Simona Castricum, Nikodimos, Ai Yamamoto, Rita Bass, Mothafunk, DJ Colette, General Feelings Sound, DJ Friday, Luqman Music and DJ Gorani. (PROJECTIONS) Yandell Walton. (MIXED REALITY EXPERIENCE) Phoria. (BAR) Runner Up Rooftop. (BAT TOURS) Mappa Outdoor. (GENERAL) Abbotsford Convent team plus Wildlife Victoria and Triple R.
Campaign Artwork
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Credits:
(PHOTOGRAPHY) Duncographic. (SOUND) Miles Brown, Simona Castricum, Nikodimos, Ai Yamamoto, Rita Bass, Mothafunk, DJ Colette, General Feelings Sound, DJ Friday, Luqman Music and DJ Gorani. (PROJECTIONS) Yandell Walton. (MIXED REALITY EXPERIENCE) Phoria. (BAR) Runner Up Rooftop. (BAT TOURS) Mappa Outdoor. (GENERAL) Abbotsford Convent team plus Wildlife Victoria and Triple R.