Late 2024 saw Melbourne upstairs loft bar Aster lining up a summer series of space takeover events. Dubbed HiFi-LoFi, this was a vinyl-meets-wine tasting series, with a collection of Victorian winemakers co-hosting the space every Friday alongside revolving guest DJs on deck. The brief? Craft a campaign identity and artwork suite for the three-month series. We developed the campaign identity across print and social, taking a lo-fi, organic and illustrative direction with just a touch of the boujee. Tidy brief as always, and huge thanks to the usual legends below.